Hot Honey is Going to be Everywhere in 2025
December 30, 2024 | 1 min to read
Hot honey has become a culinary sensation in both the US and UK, enhancing dishes from pizzas to chicken wings and dominating supermarket shelves. At Everyman Cinema, hot honey halloumi played a pivotal role, contributing to a remarkable 59% increase in food and drink revenues, reaching £32.2 million ($40.4 million) and comprising 41% of total revenues. This swift rise to prominence seems to have occurred almost overnight, replacing traditional favorites like sriracha mayo with its unique spicy-sweet flavor.
It’s dripping onto pizzas, jazzing up chicken wings, and claiming precious real estate on supermarket shelves. Whether you spot it on Everyman Cinema’s halloumi or squirrelled away in the condiments aisle, hot honey has taken the US and UK by storm.
In fact, Everyman’s hot honey halloumi not only helped the agonized entertainment business turn a profit last year, but helped its food and drink revenues rise 59%, to £32.2 million [$40.4 million], accounting for 41% of total revenues.
Only, it seems to have happened overnight. One year we were all happily dipping our beloved beige comfort foods into sriracha mayo, the next, this spicy-sweet concoction surpasses its ubiquity.
To read the rest of the story, please go to: Forbes
58 of 82 article in DeliBusiness Winter 2024-2025
