Pretzel Pete Expands ‘Topzels’ Line to Include Savory Flavors

Pretzel Pete, Inc., Hatboro, PA, is pleased to announce that it is adding four new flavors to its ground-breaking Topzels product line. Originally launched in two “sweet” flavors last year, Topzels are flavored pretzel bits – perfect as a topping or to be used imaginatively in various recipes.

Topzels are produced by grinding and sifting normal sized pretzels resulting in a fine, crumb-line product that is then seasoned in various flavors. The result is a highly versatile and innovative product that adds both flavor and crunchy texture to almost any dish.

The new savory flavors include Low Salt, Honey Mustard Onion, Garlic Parmesan and Smoky Bacon & Cheddar. According to Pretzel Pete’s president & founder, Karl Brown, “Topzels are the pretzel topping that tops everything, and you’ll see why once you experience this product that will soon be disrupting the toppings category. The savory flavors are a perfect salad topper yet also perfect on top of grilled foods, baked potatoes, soups and even as a breading for chicken or other dishes. Much of the fun surrounding Topzels is simply finding all of the different applications for these tasty toppings.”

The initial offering will include 6oz resealable bags for retail as well as a bulk case configuration for food service applications. These items launched at the Fancy Food Show last month.


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