Deli Watch
Meet the Buddig Grandma: A New Kind of Influencer
TINLEY PARK, Ill. — At a time when grocery bills are rising, wellness culture is protein-obsessed and conventional mealtime yields to time-strapped consumers, the next generation needs an ally in breaking the “rules” to take better care of themselves. Carl Buddig and Company is debuting a new brand campaign that serves up a well-intentioned reminder: Eat Your Buddig. Introducing a new, recognizable yet unforgettable brand icon: The Buddig Grandma. Equal parts no-nonsense caretaker and funny feed-crasher, Grandma is here to make sure you take care of yourself – especially when it comes to eating.... Read more
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