Angel Rodriguez-Coss

Q. Can you tell us a bit about your upbringing and how it has shaped you?

I grew up in a supportive and nurturing environment where my parents emphasized the importance of education, hard work and integrity. They invested everything they had to provide my siblings and me with the best education possible. Raised in a humble family setting and surrounded by many of my cousins, I was fortunate to experience a strong sense of community and familial support.

My parents encouraged me to pursue my passions and ensure that I found joy in every step of the journey. Through these experiences, I learned the value of teamwork and the power of collaboration, which have been instrumental in shaping my leadership skills. These lessons have enabled me to work effectively with and lead numerous diverse teams, promoting strong professional relationships.

My family, especially my grandparents, taught me the importance of staying true to one’s values. I believe I am fundamentally the same person I was 16 years ago when I began my professional career. While I have grown and matured significantly, the foundational principles that drive me to become a better person each day remain unchanged.

I consider myself a lifelong learner. Whether through formal education or personal hobbies, I am always seeking opportunities for growth. This mindset drives me to remain curious and proactive in my career, constantly enhancing my skills and knowledge.

Q. What were some of the pivotal moments that led you to where you are today?

I have always been driven by a desire to help others. Since beginning my retail career 16 years ago, I have been passionate about providing people with access to quality food at affordable prices and offering them a culinary journey through diverse flavors. Through traveling, I have witnessed the unifying power of food, and I strive to develop products within our brands that bring people and families closer together.

Furthermore, I recognize our responsibility to leave a better world for future generations. As a father, this commitment is deeply personal, and I constantly remind myself of this responsibility when developing new products. I am dedicated to continuing my work with a focus on creating excellent products, while adopting a more healthy and environmentally friendly approach.

Q. How has your career evolved over the years?

I am fortunate to work for a company that believes hard work can lead to any role within the organization. Walmart provides the opportunity to gain exposure to various sides of the business across multiple departments. Throughout my tenure, I have gained a comprehensive understanding of our supply chain operations, developed strong relationships with suppliers, and driven business growth for both parties. I have also partnered with and nurtured niche suppliers into key partners, contributing to the growth of essential business areas for the company. Additionally, I have had the privilege of developing high-quality, affordable food for customers.

By understanding the entire process — from sourcing products directly from fields or farms to converting, producing, shipping, and selling them to customers, I am better equipped to help people save money and live better lives.

Q. What is the best advice you ever received and why?

“Those who learn how to listen well will change the world when it is their turn to speak.”

Q. What deli retail trends have impacted the industry most over the last year?

In our fast-paced lifestyle, many of us often prioritize convenience over enjoying a flavorful meal, opting for quick calorie consumption to keep up with busy schedules. This has led to a trade-off between taste and time. However, over the past year, I have noticed a significant shift in the approach of brands and retailers. They have been focusing more on enhancing flavor profiles, both regionally and internationally, with offerings such as Nashville Hot, Mediterranean and Caribbean cuisines.

Additionally, retailers and brands are innovating by incorporating nontraditional ingredients, like ginger, black garlic and beet powder, successfully balancing premium ingredients with an accessible and enjoyable eating experience.

Q. What hobbies do you enjoy outside of work?

I have a passion for traveling and discovering new destinations and flavors around the globe. Each year, my family and I visit a different country, immersing ourselves in its culture and culinary experiences. Additionally, I enjoy outdoor activities such as running, biking and hiking.

Q. Where is your favorite place to go on vacation?

Anywhere I have never been to! Life is too short, and I like to explore new places all the time.