Kraft Natural Cheese Goes Miniature With New Pocket Parm

CHICAGO — Parmesan just got a whole lot more portable.

Kraft Natural Cheese is introducing Pocket Parm™, a miniature version of its beloved grated cheese designed to clip onto a bag, letting fans take their Parm wherever they go. Available in limited quantities throughout October, Pocket Parm offers an early taste of three new Kraft grated cheese flavors—Tomato Basil Parmesan, Garlic Herb Parmesan and Cheddar—ahead of their nationwide debut in full-size formats in January 2027.

Each pocket-sized bottle comes with a clip for attaching it to a bag and a colorful, collectible charm, making it part kitchen essential and part accessory. With limited quantities available, fans will need to be in the right place at the right time to get one.

“Parmesan has always been a staple for pasta, but we think it deserves a lot more real estate on the plate,” said Dhriti Batra, director of Kraft Natural Cheese at Lactalis Heritage Dairy. “With new Tomato Basil and Garlic Herb Parmesan flavors—plus new Grated Cheddar—there are even more ways to add Kraft flavor to everything from pizza and salads to sandwiches and vegetables. Pocket Parm gives fans the first taste of what’s coming next. After all, if you can Parm almost anything, why not take the Parm everywhere?”

Small Bottles. Limited Drops.

Through the end of October, Kraft Natural Cheese will release limited quantities of Pocket Parm in Los Angeles and Orlando, giving fans the chance to get one while supplies last.

A custom Kraft Natural Cheese mobile billboard truck will travel through Los Angeles beginning October 13 and visit Orlando during the week of October 26. The truck will bring the miniature bottles directly to fans through a larger-than-life, cheese-inspired dispenser.

Fans can grab a flavor, clip it onto their bags and be among the first to try the new flavors joining the Kraft Natural Cheese lineup nationwide in January 2027.

About Kraft Natural Cheese

Kraft Natural Cheese has been a trusted household name since 1904, delivering quality and flavor to mealtimes around the world. With a commitment to craftsmanship and innovation, the brand offers a broad portfolio of natural cheeses, including shreds, chunks and slices.

As part of the Lactalis Heritage Dairy portfolio, Kraft Natural Cheese draws on more than 150 years of combined dairy experience.

About Lactalis USA

Lactalis USA is committed to enriching lives by producing nutritious, great-tasting dairy products. Its portfolio includes a range of well-known dairy brands, including Galbani® Italian cheeses, Président® specialty cheeses and gourmet butters, Kraft® natural and grated cheeses, Breakstone’s® cottage cheese, ricotta and sour cream, Cracker Barrel® cheese, Black Diamond® cheddar cheese and Parmalat® milk.

Its yogurt brands include siggi’s®, Stonyfield Organic®, Brown Cow™, Green Mountain Creamery®, Mountain High®, Yoplait®, Go-Gurt®, ®, Oui® and Karoun®. The company also offers Gopi®, Arz® and other brands in the ethnic channel. Yoplait®, Go-Gurt® and Oui® are registered trademarks owned by Yoplait Marques SNC and used under license. KRAFT® is owned by Kraft Foods.

Lactalis USA employs approximately 5,000 people and operates 13 manufacturing facilities across nine states, with corporate offices in New York City, San Fernando, Calif., Chicago, Minneapolis, Buffalo, N.Y., and Bedford, N.H. The company is part of Lactalis Group, the world’s leading dairy company, a French family-owned business founded in 1933 in Laval, France.

For more information about Lactalis USA’s divisions, visit LactalisAmericanGroup.com.