Cibao Meat Products, a third‑generation, family‑owned leader in authentic Hispanic deli meats, was recently featured in Business Focus magazine (via DeliBusiness) for its transformative embrace of data‑driven operations while staying true to its heritage.

The article details how Cibao, known for its Dominican‑style salami, longaniza, and chorizo, is accelerating innovation through advanced data integration—improving agility, transparency, and profitability.

“Our culture is rooted in family and flavor, but our future depends on smart, real‑time decision‑making. With this shift, we’re creating new value for our partners every day.”
— Heinz Vieluf, Jr., President, Cibao Meat Products

WHAT’S DRIVING THE BUZZ?

  • 10× Faster Reporting: With Slingshot, a collaborative data platform, Cibao now pulls daily reports in minutes versus hours or days.
  • $40,000 in Weekly Cash Flow Recovered: Real‑time customer data enabled proactive collections and payment tracking.
  • 120+ Monthly Hours Redeployed: Less time spent compiling reports, more time serving clients and innovating products.
  • Enhanced Transparency Across Teams: Cross‑department visibility improves alignment in sales, production, and logistics.
  • Stronger Retail Partnerships: Enabled by accurate forecasting and responsive account management.

WHY THIS MATTERS FOR THE SPECIALTY FOOD SECTOR

Cibao’s modernization journey offers a compelling roadmap for other specialty food producers looking to scale:

✔ Balance heritage and innovation
✔ Serve diverse, growing Hispanic markets with authenticity
✔ Enhance operational excellence without compromising quality

This transformation enhances Cibao’s ability to serve more than 500 retailers, restaurants, and club stores—including BJ’s, Costco, and Sam’s Club—across the U.S.

ABOUT CIBAO MEAT PRODUCTS

Founded in 1969 in New Jersey, Cibao Meat Products produces premium Hispanic‑style meats using time‑honored recipes and top‑grade ingredients. Their core products—salami, longaniza, and chorizo—are staples in many Latino households and gaining popularity among new audiences seeking authentic flavor.

Visit cibaomeat.com or follow @CibaoMeat on social media to explore their products and story.